Linkup

Role

Client

Plateform

Industry

Product Designer

UTS

Mobile (iOS/Android)

Social Wellness

Request demo

Linkup

Role

Client

Plateform

Industry

Product Designer

UTS

Mobile (iOS/Android)

Social Wellness

Request demo

Linkup

Request demo

Role

Client

Plateform

Industry

Product Designer

UTS Tech fair nominee

Mobile

Social wellness

Led workshops

& design process

Led workshops

& design process

Leveraged tech

for wellbeing

Leveraged tech

for wellbeing

Quickly iterated

in 4 sprints

Quickly iterated

in 4 sprints

WHY

While social apps keep us digitally connected, few offer low-friction ways to meet in real life, especially for activities like casual workouts, park games or creative meetups.

💪

Access to sports

Using public spaces to lower the barriers to join spontaneous yet intentional activities.

Participation should feel free bounded by a systemized respect.

Using public spaces to lower the barriers to join spontaneous yet intentional activities.

Participation should feel free bounded by a systemized respect.

Using public spaces to lower the barriers to join spontaneous yet intentional activities.

Participation should feel free bounded by a systemized respect.

🔗

Building community

Participation thrives when users feel safe and supported.

Trust and safety are core to participation.

Participation thrives when users feel safe and supported.

Trust and safety are core to participation.

Participation thrives when users feel safe and supported.

Trust and safety are core to participation.

🧠

Easing consistency

Making real-life meetups effortless builds habits around social connection and activity.

Users should feel motivated, not obligated.

Making real-life meetups effortless builds habits around social connection and activity.

Users should feel motivated, not obligated.

Making real-life meetups effortless builds habits around social connection and activity.

Users should feel motivated, not obligated.

“ I’d be more active if I could easily organise to play ball with some neighbors.”

WHAT

We created a conversational interface that turns complex energy data into meaningful everyday decisions

“ I’d be more active if I could easily organize to play ball with some neighbors.”

WHAT

We created a mobile platform to discover or host low-barrier, real-life activities in your local area like joining a basketball game or organising a morning run.

We created a conversational interface that turns complex energy data into meaningful everyday decisions

Research driven initiative

To reduce friction, we focused on the user type most likely to struggle: Frank, a time-poor professional with a packed schedule.

Our hypothesis was simple: if the experience works seamlessly for Frank, it will work for almost everyone else.
Frank’s reality is that planning casual meetups is harder than scheduling a business meeting. By prioritising his needs, we designed flows that balance spontaneity and structure: users can discover opportunities on-the-go, while also organising ahead when necessary.

Behavior-Driven Flows

To reduce friction, we focused on the user type most likely to struggle: Frank, a time-poor professional with a packed schedule.

Our hypothesis was simple if the experience works seamlessly for Frank, it will work for almost everyone else.
Frank’s reality is that planning casual meetups is harder than scheduling a business meeting. By prioritizing his needs, we designed flows that balance spontaneity and structure: users can discover opportunities on-the-go, while also organizing ahead when necessary.

Information Architecture

Events serve as the core data object, designed to encapsulate both intent and context. To mirror the nuances of why people meet, each event needed to convey a clear sense of control, safety, and alignment between expectation and reality. Its structure supports varying depths of engagement, allowing casual users to focus on essentials like time and location, while enabling others to explore advanced dimensions such as skill intensity or activity style. From creation to discovery, every interaction was crafted to feel seamless and intuitive, supported by a flexible data architecture that adapts to individual motivations and behavioral patterns.

Pencil to pixels

From sketches to high-fidelity design, each iteration demanded validation of what truly mattered : every list, button, and image had to earn its place. From icons and color to imagery and hierarchy, the entire interface was crafted to feel welcoming and enjoyable. The UI components evolved to present only essential information with clarity and elegance, guided by a simple philosophy: show just what’s needed, and make every screen serve one clear purpose.

Pencil to pixels

From sketches to high-fidelity design, each iteration demanded validation of what truly mattered: every list, button, and image had to earn its place. From icons and color to imagery and hierarchy, the entire interface was crafted to feel welcoming and enjoyable. The UI components evolved to present only essential information with clarity and elegance, guided by a simple philosophy: show just what’s needed, and make every screen serve one clear purpose.